Directing Basics: Camera Angles and Editing w/ Michael Bulbenko of Fujifilm
9 AM PST
Michael joined Fujifilm in 1991 as the corporate photographer and studio manager at the Fujifilm Technical Communications Center in Hollywood, Ca. He brought to the job an all-encompassing skill set that covered not only commercial photography, but a range of motion picture and television experience as well. In the years that followed, Michael enjoyed being at the forefront of the development of digital camera technologies and creating work that represented Fujifilm products to the professional customer. Today, Michael continues to shoot music videos privately in addition to creating educational content for Fujifilm on a range of subjects.
About the presentation
Important foundation for all cinematographers and beginning directors in shot planning. Fujifilm's in-house video producer Michael Bulbenko will use shot clips and live editing demos to explain the essentials of shot planning to streamline setups and editing workflow.
Getting Started with HDR for YouTube w/ PhotoJoseph
10 AM PST
PhotoJospeh is a content creator, educator and YouTuber - he's been shooting since the age of seven, teaching and presenting on stage to audiences around the globe for over 20 years, and runs an online resource for photo and video education at photojoseph.com.
Following an eight-year tenure at Apple as the lead presenter, producer and photographer for the Professional Applications Division, he stepped out on his own in 2009 to pursue all things photo and video. Today you can find PhotoJoseph shooting still and video productions for clients ranging from global corporations to local small businesses in his home town of Ashland, Oregon...speaking to schools and educators around the world on integrating photography and digital storytelling into the classroom, turn the camera into a powerful learning tool...teaching workshops on photography in person and online on LinkedInLearning.com...and of course on YouTube at YouTube.com/PhotoJoseph.
About the presentation
In this session, learn the basics HDR for YouTube delivery! We'll start with shooting for HDR editing (featuring Panasonic LUMIX cameras), editing HDR content (featuring Final Cut Pro), encoding for HDR delivery (featuring Compressor), creating a custom HDR to SDR LUT for YouTube (featuring DaVinci Resolve), and finally, combining the video file and the SDR conversion LUT for YouTube delivery (featuring YouTube's command line tool)!
From VENICE to Xperia – Cinematography in the Sony Ecosystem
11 AM PST
Jeff Berlin is a cinematographer and photographer based in Los Angeles, California. He began his career in stills chasing fashion models down the streets of New York City, with a camera. (They knew he was there, it was cool.) He liked this so much he spent six years shooting beauty and fashion in Milan and Paris before moving back to New York City.
Through the years, he has shot for top fashion magazines and brands like Vogue Italia, L’Oreal, British Elle, Estée Lauder, Esquire, Bloomingdale’s, Miss Vogue, Macy’s, Vogue Pelle, Madame Figaro, and Wella among many others.
Now a cinematographer, his history making photos for world-class clients shapes the sensibilities he now brings to his motion picture projects.
Jeff was commissioned by Sony to create The Shoot, a commercial short film made for the launch of VENICE, Sony’s flagship motion picture camera. He also shot the award winning narrative short Stormchaser, which is currently collecting awards on the domestic and international film festival circuit.
Other recent projects include a music video titled Death Row for the up-and-coming band MXMS, EL REY, a short film about a boxer commissioned by the cine division of Sony, and “The Wrangler,” “Twin Palms,” and “Madeline,” all commercial shorts shot for the mobile phone division of Sony Electronics.
Jeff has been profiled in Cowboys & Indians, American Cowboy and Wild West magazines for his rodeo and western work. A passionate aviator, his work can also be seen in Flying magazine and other major aviation publications.
About the presentation
DP and director Jeff Berlin, a Sony Artisan, will discuss what went into making his most recent film, EL REY, a short boxing film about dedication and humility. He’ll detail how and why he leverages all of Sony’s cinema cameras, from VENICE to Xperia, and the FX3 and FX6 cameras used on EL REY.